GoCinema is a comprehensive B2B platform for managing cinema advertising, bringing media houses, commercial clients, cinema chains, and local or individual advertisers together in one ecosystem. The application supports the full lifecycle of an advertising campaign – from brief and quotation, through DCP/LED material acceptance, to emission, reporting, and currency settlement.
The system offers an advanced repertoire calendar with a drag-and-drop playlist editor, a multi-level role and permission model, wizards for local ads and occasional spots, and an extensive admin panel with price lists, markets, currency rates, and Kantar Media data integration. A responsive interface, a mocked backend with REST API and Swagger documentation, and ready-made Docker containerization make GoCinema a flexible foundation for cinema networks, media houses, and advertising agencies.
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App features
- Login, registration, and session management with automatic profile retrieval and redirect to the dashboard after authorization
- Multi-role permission system (admin, media house, commercial client, cinema, local business, individual user) filtering access to screens, menus, and data
- Home dashboard with KPIs (active campaigns, briefs to handle, monthly revenue, number of cinemas in the network), shortcuts, and an active campaign list
- Notification center for operational and system alerts with flagging, marking as resolved, and bulk read
- Advertising campaign list with statuses, sorting, filters, configurable columns, and navigation to the brief, offer, or details
- Campaign brief form covering brand data, deadlines, medium, spots, and airing conditions, with draft and duplicate saving
- Company, brand, and sub-brand dictionaries editable directly from within the campaign form
- Offer and media plan generator with budget, reach, cinema selection, and campaign commissioning
- Campaign details with deadlines, KPIs, progress, exclusions, and a spot list scoped to the user’s role
- Spot details with emission materials (DCP/LED files), material status, and status change history
- Weekly repertoire calendar with a movie legend, hall filter for multiplex cinemas, and drill-down to the daily view
- Playlist editor with drag-and-drop block management and the ability to save and load templates
- Campaign acceptance and rejection panel for cinemas, in full or per spot, with a decision reason
- Local ad and occasional spot wizard with screen selection, targeting, budget, and specific session
- Reporting module with filters, currency switching, and persisted column configuration
Repertoire & Playlists
A weekly cinema repertoire calendar split by hall, featuring a movie legend, hall filter for multiplex cinemas, and a list of available movies ready to drag onto the schedule. Enables quick batch session creation and navigation to the playlist editor.
Campaign Spot Details
A single ad spot view showing emission configuration (share, length, block type, geotargeting, time restrictions), DCP and uploaded file material status, a status change history, and statistics on completed emissions, reach, and CPC.
Dashboard
The post-login home screen featuring key metrics (active campaigns, briefs to handle, monthly revenue, number of cinemas in the network), an operational notification center, and a list of active and planned campaigns with quick access to details.